INSIGHT: From Planning to Execution: Barnet Council’s Guide for Benefits Take-Up Campaigns. Learn more.

Our Solution for
Income Maximisation

Our benefits calculator includes three key features to increase benefits uptake:
Proactive Nudges, a White-label Calculator, and a Data Analytics tool.

Why people don’t claim their benefits?

In the UK, over 8 million households miss out on £19 billion in unclaimed benefits and discounts annually. The key reasons include:

We've developed our benefits calculator focusing on:

Proactive Nudges

Our proactive nudge feature raises awareness about unclaimed benefits and counteracts the negative biases associated with stigma and apathy. The system keeps customers informed about the next actions they need to take and guides them directly to our white-label benefits calculator where they can complete these actions.

These nudges can be integrated into web and mobile apps and can also be delivered via push notifications, text messages, or emails.

Benefits Calculator

Our White-label Calculator simplifies the welfare system by aggregating all available benefits and discounts into a personalised, user-friendly application. The calculator also makes decision-making easier by monitoring the benefits customers are already receiving and highlighting those that remain unclaimed.

The calculator is available as a standalone application, an iframe, and a front-end library. Our partners can seamlessly integrate these into their websites and mobile apps, offering the following key features:

We offer several versions of our calculator to suit different needs:

Data analytics

Our Data Analytics tool provides complete visibility into customer engagement, offering detailed insights into customers' circumstances, financial situations, and benefit eligibility. The tool comes with a set of pre-configured dashboards, and our partners also have the flexibility to create their own custom dashboards and automated reports.

The tool captures and displays non-personal data generated by our benefits platform, enabling our partners to:

Existing Integrations

Check out the software platforms that offer our Benefits Calculator as an out-of-the-box feature.